Earlier this week, Yahoo CFO Ken Goldman spoke at JP Morgan’s Global Technology conference and underscored the need for the aging Silicon Valley Internet giant to attract more users from the coveted 18-to-24-years-old age bracket. Along with more marketing, he explicitly said Yahoo needed to be “cool again.”
“One of our challenges is we have had an aging demographic,” said Goldman at the Boston event. “Part of it is going to be just visibility again in making ourselves cool, which we got away from for a couple of years.”
According to sources close to the situation, that could mean a strategic alliance and investment in or outright buy of perhaps the coolest Internet company of late: Tumblr.
Sources said the talks were serious, but any kind of deal — of course — could come to naught.
Nothing is less cool than the belief that you can become cool by buying cool things.
[Jeremy Clarkson’s] fondness for wearing jeans has been blamed by some for the decline in sales of denim in the mid-1990s, particularly Levi’s, because of their being associated with middle aged men, the so-called “Clarkson effect.”
Being so lame that you make cool things lamer by way of sheer proximity is called “The Clarkson Effect.”
the worst feeling about trying to draw is being a mediocre artist. You realize you’re not terrible and family and friends who can’t draw at all tell you all the time how amazing you are, but you, as the artist, have seen what amazing really is and you realize that it isn’t you.